We have launched a new global sports sponsorship business, "Kickstart: Up," in collaboration with NEKO Capital, a London-based advisory firm specializing in sports and entertainment.
Through this project, we will be able to provide sponsorship opportunities to top European clubs, including those in the English Premier League, American sports leagues, and even world-leading sports clubs in areas such as esports and surfing leagues.
This project aims to accelerate the overseas expansion of Japanese companies by providing sponsorship opportunities with some of the world's leading sports clubs. In particular, it will enable access to top European clubs, including those in the English Premier League, American sports leagues, and growing markets such as esports and surfing leagues, thereby supporting the enhancement of companies' global brand value.
*Details regarding the sports clubs and organizations that can participate in this program, as well as specific pricing information, will only be provided to those who contact us at the address below.
Features of "Kickstart: Up"
1. Access rights to overseas sports clubs and organizations
Through the collaboration between NEKO Capital and Seikadai, a special pricing package has been made available for Japanese companies. In addition to the contract amount, the rights obtained through sponsorship can also be flexibly arranged according to your needs.
2. Dual Support System in Japan and Europe <br> In addition to sponsorship agreements, we provide comprehensive support, including marketing activation in overseas markets, leveraging Seikadai's planning and production capabilities and NEKO Capital's negotiating power in the European market.
3. Total support for companies entering overseas markets <br>We go beyond simple sports sponsorship agreements and solve the challenges faced by Japanese companies, including gaining local brand recognition, securing sales channels, and providing logistics support.
The introduction of this plan will enable Japanese companies to more effectively expand their brands in overseas markets and contribute to securing global growth opportunities.
The background behind starting "Kickstart: Up"
Given the projected continued population decline and drop in consumption, expanding into overseas markets is becoming a top priority for Japanese companies. While Japanese products have great potential to sell overseas, challenges in gaining brand recognition, securing sales and distribution channels, and establishing export routes prevent many companies from fully embarking on or taking the plunge into overseas markets. The "Kickstart: Up" package, which we are now launching, aims to efficiently and effectively support your company's overseas market expansion by providing sponsorship and activation services for leading overseas sports clubs.
Furthermore, through the collaboration between Seikadai and NEKO Capital, we will not only finalize sponsorship agreements but also provide support throughout the entire process, from planning to executing concrete activations in Japan and the EU/UK. In addition, we will offer one-stop support for overseas product transportation and all necessary procedures, going beyond simply "buying the rights and being done" to accompanying Japanese companies in their overseas market entry.
(Seikadai has staff who can speak English, and NEKO Capital has staff who can speak Japanese, so smooth communication is possible.)
For inquiries regarding "Kickstart: Up," a sports sponsorship program aimed at Japanese companies expanding overseas, please contact us at the following address.
About NEKO Capital
NEKO Capital is a London-based advisory firm specializing in the sports, entertainment, and lifestyle sectors. Leveraging its extensive network, industry expertise, and access to a wide range of opportunities, NEKO Capital provides clients with long-term investment opportunities and creates commercial value.
URL: https://www.nekocapital.com/
About Seikadai Co., Ltd.
Seikadai Co., Ltd. is a company specializing in branding and marketing strategies for Japanese companies. It is a value co-creation company that manages the entire communication process from upstream to downstream, from strategy planning and project execution to promotion planning, production, and operation.
URL: https://seikadai.com/
For further information or questions regarding this matter, please feel free to contact us at the contact information below.
Contact Information
URL: https://seikadai.com/contact/
Contact Person: Yuma Odagiri, Seikadai Co., Ltd.
